Introducing Wren AI Cloud: Your AI Marketing Intelligence Agent

Today, we are excited to announce one of the biggest milestones for Wren AI—The Wren AI Cloud, which is now in public beta! In this article, we will shed some light on how Wren AI Cloud can benefit your business and make your data and business workflow more intelligent.

Introduction

Wren AI Cloud is an AI Business intelligence agent that helps marketing and sales teams unlock insights hidden in their data. By leveraging the power of natural language processing, Wren AI Cloud transforms raw data into meaningful information, enabling teams to uncover hidden patterns, identify trends, and make data-driven decisions. With Wren AI Cloud, you can:

• Ask questions in plain English: Easily query your data without the need for complex SQL or technical expertise.
• Unify data from multiple sources: Combine data from various marketing and sales systems into a comprehensive view.
• Gain deeper insights: Discover valuable trends, patterns, and correlations that would be difficult to identify manually.
• Make informed decisions: Use data-driven insights to optimize marketing campaigns, improve sales strategies, and enhance customer experiences.

This product is the brainchild of Canner Inc., a company whose vision has been since 2018 to revolutionize the way businesses access and manage their data by providing a universal semantic layer.

Why should marketing and sales teams utilize Wren AI Cloud?

Wren AI Cloud is not just a tool, it’s a game-changer for marketing and sales teams. It streamlines the daunting task of analyzing large volumes of data scattered across multiple software platforms, empowering teams to gain a comprehensive view of the customer journey. By providing a unified platform that enables teams to access, analyze, and understand their data efficiently, Wren AI Cloud empowers them to make data-driven decisions, optimize marketing campaigns, and improve sales outcomes.

The Power of Conversation in AI Agents for Marketing and Sales

How does Wren AI work?

Under the hood, Wren AI uses Text-To-SQL technology. This technology enables computers to understand human language naturally and translate these queries into complex SQL statements that can be executed on databases. Wren AI Cloud eliminates the technical expertise needed to learn specific database query languages, understand database interoperability, and make data analysis accessible to non-technical teams. Essentially, Wren AI Cloud acts as a bridge between human language and machine-readable code, simplifying the extraction of valuable insights from data, empowering business teams, and reducing the ad-hoc request to data teams to get insights on their campaigns’ behavior.

Wren AI Cloud is offered as a Software as a Service, meaning you don’t have to install anything on your desktop environment to start utilizing it. Everything is hosted securely in the cloud with strict access controls where you, as the user, can decide who has access to what data and which data sources they can ask questions to. The Wren AI team is currently obtaining Service Organization Control (SOC) 2 Type II compliance to show their determination to ensure their service’s security and the data’s protection.

What are the benefits of using conversational language to interact with data?

Breaking down the barriers of technical expertise: By using conversational language to interact with data, teams can access insights without needing to be proficient in complex database languages like SQL. This accessibility democratizes data usage across the organization, empowering diverse teams to leverage their insights without relying solely on technical expertise. The conversational interface of Wren AI Cloud offers a more intuitive way to interact with data, making data analysis more accessible to a broader audience.

Natural language queries for intuitive understanding: Conversational language interfaces offer a more intuitive way to interact with data. Users can easily and quickly retrieve necessary information by asking questions in plain English, eliminating the need to learn complex syntax and structures and making data analysis more accessible to a broader audience. Turning a question such as “What are the five lowest-scored products from order  reviews?” into an SQL query has never been easier.

Improved data literacy: Conversational language interfaces can improve data literacy by making data more accessible to a wider range of users. Helping teams better understand and use data, making them more data-driven and better equipped to make informed decisions.

Unifying your data

The fragmentation of data across multiple sources poses a significant challenge for businesses seeking a comprehensive understanding of the customer journey. Hubspot, AirTable, Google Sheets, BigQuery, CSV, MySQL, ClickHouse, and numerous other platforms store and manage various types of customer data. This fragmentation can complicate the integration of information from different sources, leading to incomplete and inaccurate insights.

Consolidating these disparate data sources into a unified view can be technically complex, involving challenges such as data quality issues, varying formats, and security concerns. Additionally, the technical expertise required to implement and maintain data integration solutions can be a barrier for many organizations.

Wren AI Cloud is designed with ease in mind. It simplifies the process of reading data from scattered silos by offering two flexible methods for managing project data sources. The Starter plan allows for direct connections to existing databases, providing an ideal solution for teams with deep technical expertise. The Essential plan offers a more user-friendly approach, enabling business teams to import data into Wren AI Cloud for consolidation and safe storage.

Getting Started with Wren AI Cloud

Wren AI Cloud is currently on Beta Launch. You can sign up for a free trial of the Starter Service by creating an account at https://www.getwren.ai. The Starter Tier Trial will allow you to ask up to 300 questions monthly, export 3M rows of data to supported tools like Google Sheets and Excel, and unlimited projects and users.

Upon registration, you can create a project and connect to a data source. For the Starter Plan, you can connect to the database host directly. The process is straightforward and user-friendly, and our documentation provides detailed instructions for connecting specific databases. This ensures that even teams without deep technical expertise can easily set up and start using Wren AI Cloud.

Once the data source is connected, you will be taken to the project home page. Marketing teams can ask, “How does our latest email campaign impact Marketing Qualified Leads? Then, follow up by asking, “How many of those MQL converted and brought how much revenue?” Wren AI Cloud will then analyze data from various connected sources, including email marketing platforms, CRM systems, and analytics tools, to provide a comprehensive and insightful answer.

There is a data modeling tool that will allow you to review the different fields from the tables from the data sources.

Conclusion

In today’s data-driven world, marketing and sales teams need powerful tools to unlock the insights hidden within their data. Wren AI Cloud offers a revolutionary solution, empowering teams to ask questions in plain English, unify data from multiple sources, and gain deeper insights into their customers. Wren AI Cloud can help your team achieve greater success by simplifying data analysis and fostering data-driven decision-making.

📊 Ready to unlock the power of your data? Sign up for a free trial of Wren AI Cloud today and experience the difference firsthand.

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